Professional Experience

Skills 2003 - Present
Experienced Digital Marketer

Results-driven Inbound Marketing & Google Analytics certified digital marketing professional with a demonstrated ability to improve conversions and ROI through integrated digital marketing campaigns.Results-driven Inbound MaIrketing & Google Analytics certified digital marketing professional with a demonstrated ability to improve conversions and ROI through integrated digital marketing campaigns.

Areas of Expertise:
Leadership & Personnel Development
On-Page SEO & Link Acquisition
Local Search Marketing
Content & Video Marketing Conversion Rate Optimization
PPC/AdWords/SEM
Project Management & Client Relations Technical Site Analysis
Lead Generation
Marketing Automation/Hubspot
Inbound MarketingContent & Video Marketing Conversion Rate Optimization
PPC/AdWords/SEM
Project Management & Client Relations Technical Site Analysis
Lead Generation
Marketing Automation/Hubspot
Inbound Marketing

SEO Manager September 2016-Present
LaneTerralever
SEO & CRO Manager March 2015 - September 2016
AppointmentPlus Scheduling Software

Responsible for the optimization of all conversion opportunities across all customer touchpoints for a $10 million SaaS company with over 800k sessions per month. Utilized CRO & SEO strategies to increase leads generated via the enterprise website, email nurture funnels and paid media. Collaborate with VP of Global Marketing on content marketing strategy.